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Category:
Banks - USA
Company/Organization:
Bank One
HomePage
Layout:
A visually appealing color scheme of blue and white but very few content on the home page. The page is mainly a header in blue with the logo on left, some links below on the main area and a picture on the right side in a blue graphic.
Focus
Item/Product/Service:
The home page just seems to be promoting online banking services.
Company
Logo/Graphic:
Logo in bold white with a small round graphic on right.
Common
web
address queries (some by user-error):
bankoneonline.com, bankonebank.com, bank1.com, bank1bank.com
Common web search
queries:
bankoneonline, bankonebank, bank1, bank1bank
Photos/Pictures:
Showing only one picture that of a man smiling in a blue graphic.
Primary
Horizontal Navigation:
Not having any primary horizontal navigation.
Primary
Vertical Navigation:
No vertical navigation.
Use of
Animation/Movies:
Page not using any animations/movies.
Search
Options:
No search options used.
Mailing
Lists/Opt-in:
No mailing lists options used.
Advertising:
No advertisements.
Date/Type
of Review:
January, 2007, Review of the Home Page.
Contact/More
Information:
http://www.bankone.com/
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