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Category:
Credit Union - USA
Company/Organization:
First Financial Credit Union
HomePage
Layout:
The middle section on the page starts with a welcome message followed by a security update and current new year offers on its products and services. Further below we have some information on the coming new branches. The right panel is some banners on top and current loan and deposit rates at the bottom. The left panel is only primary vertical navigation. The header has a logo on left and a animated banner on right, also some quick links present just below the header.
Focus
Item/Product/Service:
The banner ad playing on top is clearly promoting the super savers account offer.
Company
Logo/Graphic:
A graphic with first financial in big letters inside two vertical lines and credit union written below the second line.
Common
web
address queries (some by user-error):
financialcreditunion.com, financialcu.com
Common web search
queries:
financialcreditunion, financialcu
Photos/Pictures:
Using some pictures on the banners.
Primary
Horizontal Navigation:
Primary horizontal navigation not present.
Primary
Vertical Navigation:
The left panel links to member benefits, deposit and loan rates, auto buying, fraud prevention and applications etc.
Use of
Animation/Movies:
The top banner displaying the super saver product benefits has a good animation playing on it.
Search
Options:
No options currently to search the site.
Mailing
Lists/Opt-in:
No newsletter links/options.
Advertising:
No advertising either.
Date/Type
of Review:
January, 2007, Review of the Home Page
Contact/More
Information:
http://www.fffcu.org/
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