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Category:
Banks - USA
Company/Organization:
JPMorgan Chase
HomePage
Layout:
Nice layout, not too busy. Often websites try and pack too much into their homepage, but the JPMorgan Chase site does not come across that way. Using simple navigation along the top, logins and applications along the side, and content in the middle of the page, the bank does not overwhelm the visitor. Blue, White with a little orange is the color scheme.
Focus
Item/Product/Service:
No focus item or product jumps off the homepage.
Company
Logo/Graphic:
The name of the bank in white with their circular graphic following.
Common
web
address queries (some by user-error):
jpmorganonline.com, jpmorganchasebank.com, jpmorganchase.com
Common web search
queries:
jpmorganchasebanking, jpmorganchasebank, jpmorganchaseonline
Photos/Pictures:
Photos of one of their banks with a flag in front. Another photo of a padlock providing a link for customers to learn about email fraud.
Primary
Horizontal Navigation:
Their horizontal link bar(s) provide links to contact us, privacy/security, about us, investor relations, community partnership, careers
Primary
Vertical Navigation:
N/A
Use of
Animation/Movies:
No movies or moving graphics at the time of writing.
Search
Options:
Search is provided in top right of the homepage.
Mailing
Lists/Opt-in:
No groups of email mailing lists to join.
Advertising:
No ads seen.
Date/Type
of Review:
November 2006, Website Homepage review
Contact/More
Information:
http://www.jpmorganchase.com
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Reviews Home
JPMorgan Chase, related: jpmorganonline.com, jpmorganchasebank.com, jpmorganchase.com, Review
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