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Category:
Banks - USA
Company/Organization:
Liberty Bank
HomePage
Layout:
There is more style and less substance to liberty bank's home page. The page is having a logo on the top left with the right side showing a small animation promoting the bank's break free campaign on the extreme right. Just below is a yellow bar with some quick links on the right and a search box on the left. The left section has links to the online banking and the main section list a stylish primary vertical navigation on top followed by the details on its breakfree checking campaign.
Focus
Item/Product/Service:
Seem to promote their breakfree checking campaign for now.
Company
Logo/Graphic:
Logo in blue with a small graphic instead of the I in liberty.
Common
web
address queries (some by user-error):
bankliberty.com, libertybank.com
Common web search
queries:
bankliberty, libertybank
Photos/Pictures:
Just a small picture of a man and a woman on top left panel.
Primary
Horizontal Navigation:
Not using any primary horizontal navigation.
Primary
Vertical Navigation:
A stylish looking primary vertical navigation on top of the main area linking to personal banking, small business banking, commercial banking and investment services.
Use of
Animation/Movies:
No use of any animation or movie.
Search
Options:
No use of any search option.
Mailing
Lists/Opt-in:
No newsletter/mailing lists options to subscribe to.
Advertising:
The page does not show any advertisements.
Date/Type
of Review:
January, 2007, Review of the Home Page.
Contact/More
Information:
http://www.liberty-bank.com/
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