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Category:
Banks - USA
Company/Organization:
Metro Bank
HomePage
Layout:
Good color combination, lots of information and three main sections is what metro bank's home page is all about. The header with logo on the left and primary horizontal navigation built into it. The left panel comprises of links to personal banking solutions and business banking solutions. The middle section has a blog like style listing its campaigns and offers.
Focus
Item/Product/Service:
Looking for customers to sign in for a free checking account seems to be the major focus.
Company
Logo/Graphic:
Simple logo with the bank's name in bold white.
Common
web
address queries (some by user-error):
metroonline.com, metrobank.com
Common web search
queries:
metrocom, metrobank, metroonline
Photos/Pictures:
Generous use of pictures in its middle section to depict various products and services.
Primary
Horizontal Navigation:
Primary horizontal navigation below the header linking to personal banking, business banking, consumer information etc.
Primary
Vertical Navigation:
No primary vertical navigation.
Use of
Animation/Movies:
No use of animation/movies.
Search
Options:
ATM search option present on the middle section of the left panel.
Mailing
Lists/Opt-in:
No Mailing Lists options.
Advertising:
No use of advertisements.
Date/Type
of Review:
January, 2007, Review of the Home Page.
Contact/More
Information:
http://www.metropolitanbank.com/
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