|
Category:
Banks - USA
Company/Organization:
Park National Bank
HomePage
Layout:
The homepage is setup in a very clean fashion. With a simple banner along the top of the page (with photos), and a side bar to the left, the page is very clean looking. The rest is essentially made to welcome website visitors and filter them to the appropriate section of the site. That being either Central Ohio or Southwest Ohio or Northern Kentucky.
Focus
Item/Product/Service:
The focus of the homepage is to send people further into the site based on their place of residence.
Company
Logo/Graphic:
Their graphic is essentially their name: Park National Bank with the work Park overtop of the other two.
Common
web
address queries (some by user-error):
parknationalbank.com, parknational.com
Common web search
queries:
parknationalbank, parknational
Photos/Pictures:
The homepage does make use of 5 photos along the top horizonal section of the page. They appear to all be of happy, smiling employees.
Primary
Horizontal Navigation:
No horizontal navigation to speak of on the homepage.
Primary
Vertical Navigation:
While there isn't a typical vertical navigation set of links, the site does have 2 drop down menus to help visitors quickly find their office locations.
Use of
Animation/Movies:
No animation on the website home.
Search
Options:
No search fields or options.
Mailing
Lists/Opt-in:
No lists or groups to join from the site home.
Advertising:
No ads appear on the homepage at this time.
Date/Type
of Review:
November 2006, Website Homepage review
Contact/More
Information:
http://www.parknationalbank.com/
|
|
|
|
