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Category:
Banks - USA
Company/Organization:
Washington Mutual Bank
HomePage
Layout:
The home page is laid out in 3 sections namely the header section, main section and the right section. The header lists a logo on the left with some links and a search option on the right side. The main section has some banners and a lot of links to their services. It also has a tabbed horizontal menu. The right panel is generally to let the users login to their account, create a new account and some quick links to their services.
Focus
Item/Product/Service:
The have a big banner in orange promoting its credit cards and alluring customers to apply for one, also promoting online banking right from opening an account to carrying out the banking operations.
Company
Logo/Graphic:
The logo has two sections a picture on the left with yellow background followed by bank's name in blue bold text
Common
web
address queries (some by user-error):
washingtonmutualbank.com, washingtonmutual.com, washingtonbank
Common web search
queries:
washingtonmutualbank, washingtonmutual, washingtonbank
Photos/Pictures:
The main section has a big picture of someone holding a ball of snow in his/her hand and also using some currency notes pictures in their text banners.
Primary
Horizontal Navigation:
The top section right below the heading has a tabbed horizontal menu linking to personal, business and accounting areas. Clicking on the individual tabs brings up the linking options for the individual tab selected.
Primary
Vertical Navigation:
No primary vertical navigation used.
Use of
Animation/Movies:
No Animation/Movies used.
Search
Options:
The top right side of the header section offers a text box to search through the entire site. The main section below has a drop down listing all its products for the visitors to search.
Mailing
Lists/Opt-in:
No Mailing Lists options.
Advertising:
No use of advertisements.
Date/Type
of Review:
January, 2007, Review of the Home Page.
Contact/More
Information:
http://www.wamu.com
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Rightliner
Reviews Home
Washington Mutual Bank, related: washingtonmutualbank.com, washingtonmutual.com, washingtonbank, Review
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