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Category:
Credit Union - USA
Company/Organization:
Western Credit Union
HomePage
Layout:
The site is done in four sections. The left panel on top lists option for accessing the online accounts. The middle left panel has the best rates offered on its services with the latest news on the bottom. The main section on the top has a animation playing listing the current offers and the bottom section lists some advantages on its products like retirement plans and tax refund benefits etc. The right section is just about some banners on the current products. The top header section has a logo on the left with a banner and some quick links on right. The primary vertical navigation is the part of the header below.
Focus
Item/Product/Service:
Promoting the retirement plans seems to be their key focus.
Company
Logo/Graphic:
A great looking animated logo with a picture of W in a circle, a vertical line and the union's name next to it.
Common
web
address queries (some by user-error):
westerncreditunion.com, westerncu.com
Common web search
queries:
westerncreditunion, westerncu
Photos/Pictures:
Most use of the pictures on the animation playing on the top main section.
Primary
Horizontal Navigation:
Links like financial center, news/specials, products/services etc form the primary horizontal navigation on the header.
Primary
Vertical Navigation:
No use of primary vertical navigation.
Use of
Animation/Movies:
A nice animation playing on the main section to list its current products and services.
Search
Options:
No search options listed.
Mailing
Lists/Opt-in:
No links to newsletters/mailing lists.
Advertising:
No use of advertisements.
Date/Type
of Review:
January, 2007, Review of the Home Page
Contact/More
Information:
http://www.westerncu.com/
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